Advertising vs Public Relations

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Media Relations, Healthcare Public Relations, Entertainment PR firms, Healthcare Public Relations, Communication Agency are all necessary for the survival of a business. 


There is a reason we are good at what we do. Want to know what it is? Of course you do. It is because we know the difference between the core services we provide; marketing, public relations (PR) and advertising. As similar as those three institutions might seem, there are distinct differences between each.
Marketing:-

“The activity, set of institutions, and processes of creating, communicating, delivering and exchanging offerings that have value for for customers, clients, partners, and society at large” Advertising:-

“A strategic communication process that builds mutually beneficial relationship between organizations and their publics,”
“The structured and composed non-personal communication that is usually paid for and usually persuasive in nature, about products (goods, services and ideas) by identified sponsors through various media,”
Public Relations:-

You don’t go to help grandma fix her TV and expect that good cookies won’t be involved. Same goes for organizations and their publics. It is all about finding connections that help make things better for all parties involved.





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